Beyond Infinity ABA provides personalized therapy for children with autism, including in-home sessions, group therapy, and parent training. Their tailored approach focuses on communication, learning, and overall development to help children thrive.
The project encountered several challenges, including design inconsistencies and responsiveness issues, which impacted the site’s functionality across devices. Additionally, initial keyword research was inadequate, affecting SEO performance and visibility. Overcoming these obstacles was crucial to enhance the user experience and ensure the website reached its target audience effectively.
The project aimed to enhance ABA therapy services for children, focusing on customized, in-home therapy and parent training. It sought to improve communication and confidence in children with autism through tailored ABA strategies, offering various therapy options, including group sessions and telehealth services.
As beyond’s website was not responsive enough, and the design wasn’t interesting and relevant to the brand voice, we resolved this issue in the first place.
We looked for similar or almost similar services to understand the nature of it. We developed an understanding of our competitors and of strategies that are actually working.
We did detailed keyword research to increase the website’s reach to the relevant audiences.
We integrated the relevant keywords into both on-page and off-page SEO for the
We created humanized content for them that clearly explains their services to website visitors. We kept it clear and easy to understand.
We also started publishing blogs to highlight the detailed aspects of the need for their services.
We started paid marketing just a month ago. With a total budget of $600 and $20 daily, we generated 30 Leads and 255 Clicks with a conversion rate of 11.76%. We got these numbers in 24 days with the remaining budget of $195.67.
We added beyond Infinity ABA to Google My Business six months ago. We did so to improve local SEO and visibility of the beyond infinity. These are the insights for those six months:
We used three major platforms for social media marketing, i.e., Facebook, Instagram, and LinkedIn. Here are the overall insights:
Our collaboration with beyond infinity ABA is continued and we have helped them grow from scratch; we expect more traffic, conversions, and growth for them.
EZ MD Solutions has been a fantastic partner for Beyond Infinity ABA, providing excellent web development, SEO, and content writing services. Their expertise has boosted our online presence and outreach.
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